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StrategyEye, www.strategyeye.com, the provider of next generation intelligence solutions including StrategyEye PUBLISHER, a white-label platform that enables media owners to leverage content for rapid online intelligence, today announced it has partnered with Haymarket Media Group to launch Windpower Intelligence (www.windpowerintelligence.com), a comprehensive global research source for the wind power industry.

Why has Haymarket chosen StrategyEye?

StrategyEye has spent several years developing the PUBLISHER software-as-a-service (SaaS) platform, to power compelling, high value online B2B services. PUBLISHER-powered offers become “must-haves” for their target audiences by addressing two core principles:

* A well-targeted core of proprietary content combined with the right filtered third party news and analysis, to create a true destination service
* All content structured to fit the specific decision-making needs of the audience

All content is delivered in whichever format the user requires – push alerts, instant reports, online dashboards – for rapid decision-making.

As well as driving new subscription revenues, PUBLISHER additionally provides highly efficient workflow for curation of the core of proprietary content, which can be reporting/editorial or pure industry data.

Haymarket has recognised StrategyEye’s ability to roll out highly targeted B2B offers in a tight timescale. Additionally, StrategyEye’s SaaS model provides flexibility and low risk, with pre-built templates, reporting functionality and content archive ready for rapid deployment.

Philip Swinden, Director, Environmental Publishing at Haymarket: “StrategyEye’s PUBLISHER platform will help us to open up new digital revenue streams in the global windpower sector. Together, we have developed a multi-purpose intelligence service that enables subscribers to track key developments, leads, customers or competitors in real-time and around the world as the renewable energy market expands.”

Jeremy Phillips, Co-Founder and COO at StrategyEye: “The WindPower Intelligence offer provides clear and structured views of Haymarket’s highly-regarded proprietary analysis combined with selected third party content. It is a great example of the new services that we can launch rapidly with partners, powered by the StrategyEye PUBLISHER platform.”

Why Windpower Intelligence?

The wind power industry is accelerating rapidly, with 30% growth in installed capacity year on year and a strong pipeline of new projects in development.

Haymarket is the publisher of Windpower Monthly, the leading news magazine in the sector. WindPower Monthly has a global subscriber base, attracted to the magazine’s authoritative mix of proprietary news and analysis.

Industry professionals worldwide need the latest data and developments at their fingertips, day-to-day, in order to drive buying, selling and investment decisions.

The new Windpower Intelligence service is designed to provide this essential decision-support for the industry, combining premium industry data with intuitive, structured online reporting tools.

What is in the new service?

The WindPower Intelligence service contains a curated data set at its heart, showing latest development status for wind farm development projects worldwide. This is of particular value to companies in the manufacturing and supply chain, seeking cues to market their products and services to project developers.

The curated data set is combined with selected editorial from WindPower Monthly and also highly filtered third party news and commentary. Selected content is pushed to subscribers via edited and automated newsletters; online reporting tools provide instant analysis on any topic of interest to the audience.

About StrategyEye

Launched in mid-2006 and backed by a series of technology investors, StrategyEye (www.strategyeye.com) has developed an intelligence monitoring platform, enabling integration of proprietary content with relevant global news and blog sources in a highly structured manner – giving a comprehensive and easily searchable picture of all events and activity across any industry or topic.

About Haymarket Media Group

Haymarket is the UK’s largest privately-owned magazine publisher, with over 2000 employees based in the UK, Europe, USA, Asia and Australia. Established in 1985, Windpower Monthly is the market-leading global news magazine covering the onshore and offshore wind industry.

Contacts

Isabel Fox
IF Communications
Tel:07703 477818
Email: izzy@if-communications.com

Stovin Hayter
Haymarket Media Group
Tel: 020 8267 4767
Email: Stovin.Hayter@haymarket.com